Several resources about the book, Data-Driven Personas, are available! The book … Jansen, B. J., Salminen, J., Jung, S.G., and Guan, K. (2021). Data-Driven Personas. Synthesis Lectures on Human-Centered Informatics,1 Carroll, J. (Ed). Morgan-Claypool: San Rafael, CA., 4:1, i-317. Data-Driven Personas on Amazon. Associated Resources The website … Data-Driven Personas http://www.data-drivenpersonas.com The infographic … Data-Driven Persona Book Infographic http://www.bernardjjansen.com/uploads/2/4/1/8/24188166/data-driven_personas_book_infographic.pdf The …
Without further ado, here are nine things that people often get wrong about personas (based on our experience):
The problem with mean-centered personas (i.e., those that describe average, typical users) is the general problem with the mean: if half of your users are right-handed and half are left-handed, should your persona be middle-handed?
People sometimes struggle to understand what we mean by personas. This is because there are two alternative definitions to personas. This blog posts explains each of these definitions.
Hi, Professor! Planning your HCI, design, UX, advertising, content creation, marketing, or related course for the upcoming semester? Consider using the book Data-Driven Personas in your course. There are MANY advantages to using this book for your course!
Data-Driven Personas available in Kindle Edition!
APG personas are data-driven and are full stack personas, meaning that the personas serve as interactive interfaces making the persona, related analytical information, and the underlying data easily accessible As such, APG can do things like present a set of personas for comparison. To see some of the comparison features of APG personas, check out …