Month: September 2022

Persona Preparedness: A Survey Instrument for Measuring the Organizational Readiness for Deploying Personas

Organizational user-centric design is crucial for developing information technology that offers optimal usability and user experience. Personas are a central user-centered design technique that puts people before technology and helps decision makers understand the needs and wants of the end-user segments of their products, systems, and services. However, it is not clear how ready organizations …

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