Hi, Professor!
Planning your HCI, design, UX, advertising, content creation, marketing, or related course for the upcoming semester?
Consider using the book Data-Driven Personas in your course.
There are MANY advantages to using this book for your course!
First, we developed the book with the persona, Kristi, in mind, who is a professor teaching a course dealing with personas. So, the book is made for those who want to teach others about personas.
Second, the book is designed for a standard semester course, including actionable appendices that are great for course projects.
Third, each chapter has key takeaway points and several questions which can be great for classroom discussions, homework, or exams.
Bonus!!! Many universities subscribe to the Morgan Claypool series, meaning that students can access the book, Data-Driven Personas, for FREE! Students like professors who use textbooks that are no cost!
This book is made to make your course prep and teaching your course a little easier!
Have a great semester!
You can get your copy of the book from the publisher, Data-Driven Personas
Or through Amazon Data-Driven Personas
Jansen, B. J., Salminen, J., Jung, S.G., and Guan, K. (2021). Data-Driven Personas. Synthesis Lectures on Human-Centered Informatics,1 Carroll, J. (Ed). Morgan-Claypool: San Rafael, CA., 4:1, i-317.