Employing Persona Analytics – A virtual learning course

Employing Persona Analytics

Employing Persona Analytics

A virtual learning course by
Dr. Jim Jansen & Dr. Joni Salminen & MSc. Soon-gyo Jung
Qatar Computing Research Institute, Hamad Bin Khalifa University

This is graduate level and professional course for learning modern approaches of persona analytics for enhanced understanding of customers, users, and audiences. Problem-based and case-study learning. Textbook and other reading material provided. Students will work on realistic problems with actual datasets using a fully functional interactive persona analytics system.

Full course in Fall 2021, with intensive sessions and workshops available in Summer 2021. Content appropriate for universities, government agencies, and commercial entities.

If your university or company would be interested in scheduling, contact Dr. Jim Jansen ( for pricing and availability.

By Jim Jansen

Dr. Jansen is a Principal Scientist in the social computing group of the Qatar Computing Research Institute, and a professor with the College of Science and Engineering, Hamad bin Khalifa University, and an adjunct professor with the College of Information Sciences and Technology at The Pennsylvania State University. He is a graduate of West Point and has a Ph.D. in computer science from Texas A&M University, along with master degrees from Texas A&M (computer science) and Troy State (international relations). Dr. Jim Jansen served in the U.S. Army as an Infantry enlisted soldier and communication commissioned officer.