persona survey Archives – The Persona Blog

Persona Preparedness: A Survey Instrument for Measuring the Organizational Readiness for Deploying Personas

Jim Jansen / September 13, 2022

Organizational user-centric design is crucial for developing information technology that offers optimal usability and user experience. Personas are a central user-centered design technique that puts people before technology and helps decision makers understand the needs and wants of the end-user segments of their products, systems, and services. However, it is not clear how ready organizations […]

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Survey Questions for Persona Perception Scale

Joni Salminen / April 30, 2020

Hi all persona fans out there! This post includes the interview questions for Persona Perception Scale (PPS). PPS is a “measurement instrument” (a fancy word for a survey or questionnaire) with 28 items (again, a fancy word for statements or questions) measuring 8 user perceptions (“constructs”) of personas. In short, the answers to the survey

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The Most Comprehensive List of Persona Interview Questions on the Web

Joni Salminen / June 30, 2019

Goal We wanted to build the biggest list of interview questions for persona creation. This list should (a) be built from as many questions as possible to cover all aspects of persona profile creation, (b) contain no duplicates, and (c) have the questions sorted in meaningful themes so that they are easier to interpret and

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