CHI

The Effect of Experience on Persona Perceptions

User perceptions of personas affect the adoption of personas for decision-making in real organizations. To investigate how experience affects the way an individual perceives a persona, in research led by Joni Salminen, we conduct an experimental study with individuals less and more experienced with personas.  Quantitative results show that previous experience increases several important perceptions, including […]

The Effect of Experience on Persona Perceptions Read More »

A Literature Review of Quantitative Persona Creation

Quantitative persona creation (QPC) has tremendous potential, as HCI researchers and practitioners can leverage user data from online analytics and digital media platforms to better understand their users and customers. However, there is a lack of a systematic overview of the QPC methods and progress made, with no standard methodology or known best practices. To

A Literature Review of Quantitative Persona Creation Read More »

CHI 2020 Best Papers & Honourable Mention for Persona Research

Congrats to the APG Team for a CHI 2020 Best Paper & Honourable Mention research paper award! The SIGCHI “Best of CHI” awards honour exceptional submissions to SIGCHI sponsored conferences. 125 papers received Honourable Mention (top 5% of submissions) of more than 3,000 submissions. The research article from the APG team is: Salminen, J., Jung,

CHI 2020 Best Papers & Honourable Mention for Persona Research Read More »

Exciting news about CHI’20…

ACM Conference on Human Factors in Computing Systems (also known simply as ‘CHI’) is the top conference in human-computer interaction (HCI). Personas, as a design technique, strongly related to the domain of HCI, which is why our team’s research efforts are centered around CHI as well as other HCI conferences and journals. Anyhow, this year,

Exciting news about CHI’20… Read More »

Scroll to Top